Are consultants persona non grata?

With a profession as old as “consultant” and a description so broad, naturally prejudice follows. We have all heard the following comment about consultants: “They will ask for your watch and tell you what the time is”. Sometimes the expressions about consultants get even worse. The question now is, why the prejudice and why the skeptical or even negative attitude of using consultants exists?

Read the article to find out, why we prefer the word “specialist” to the word “consultant” and why we what the issue is and how to solve it.

Read the full article here:

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